Vulcan Golf now wishes to add a RICO 18 U.S.C. §1962(a) charge.

“The plaintiffs now seek to file a second amended
complaint repleading certain of their previously dismissed claims and adding a RICO count under 18 U.S.C. § 1962(a).”

I believe Google using its power and organization to engage in illegal activity. The illegality trademark infringement, profiting by trading on trademarks owned by other via typosquatting, and of course the organization is the Google the registrars and the Domain holders. But my reading of RICO tells me that there must be a vilolent act to qualify under RICO. Can anybody help clarify that?

Judge Blanche Manning of the Northern District Federal Court in Illinois ruled that there was sufficient cause to move forward in the case brought by Vulcan Golf. For anyone that follows my thoughts on this they might remember that I believe that Google profits from, enables and in part created the typosquatting problem. Google:

“pays registrants for its use of the purportedly deceptive domain names … uses semantics technology to analyze the meaning of domain names and select revenue maximizing advertisements and controls and maintains that advertising”

What was not said is that Google profits from this action.

Online Media Daily Reports - Wendy Davis

Google Adwords has added the load times of the destination url to the quality score. What this means? I think there may be a rash of servers being upgraded, conversion of dynamic pages to flat html and a lot of attention to graphic load times, sequence, preloads etc.

Google’s metric does take into account the general region that the site is located in and compares it to the average of the site load time in that area. This will help to even out the difference caused by connectivity.

Load time to be incorporated in Quality Score

As we strive to continually improve the user experience, we’ll be adding a new element to Quality Score: landing page load time. Waiting a while for a page to load isn’t a positive experience and can hurt your conversion rate if users decide to abandon your site. To learn more about this change and where you’ll be able to see your load time evaluations, see our Inside AdWords blog post.

Scrubbing leads generated from lead generation campaigns has always been a challenge. What is a good lead? Most campaigns generate a high percentage of bogus leads: John Doe at 123@nowhere.com. NetSearch Direct has addressed this issue for many clients by providing lead generation metrics that really work. Tracking phone leads is one way that works. Phone calls from prospects are proven to be one of the best sources available. Quantifying these leads by defining the length of call NetSearch Direct can deliver leads filtering the wheat from the chaff.

Adotas article, Lemon Law For Leads , chides the industry for not defining leads. We are proud to be int he forefront of this issue providing client solution where the industry on a whole cannot.

Lemon Law For Leads?
Opinions: Anyone who participates in online lead generation is left with one of two conclusions at the end of a campaign: there are either a disproportionate number of John Smiths at […] More…