As time and budget allow, get more and more involved in social media. Although you will want to research the best outlets at the time you do this, a good general plan includes (1)  Setting up a Facebook fan page and getting as many people to “like” it as possible. (2) Gaining followers on Twitter to spread your word (and links) virally. (3) Earning inbound links from Facebook and Linked-In users – at a minimum.

Posted by briannam

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