Holiday Shopping Comes Early For Online Retailers

The holidays are starting early this year—online. A survey of consumers and multi-channel merchants by Shop.org and Shopzilla shows that more than one-third of consumers will start holiday buying by Halloween. More than 60% of retailers will start holiday promotions by early November, and most plan to increase e-mail and search marketing over last year as part of that.

For more information, read the complete article at Internet Retailer.