It might be summer time, but just because you're on vacation doesn't mean your online strategy has to be.
For starters, the biggest question is: "Are customers finding you online?" Ever tried googling your company? If you haven't already tested it out you need to.
This month we delve into some pretty neat tools that Google (who owns the largest search share) offers, including Google Places and Ad Extensions.
We also talk about bringing your dead blog back to life--and examine what you thought was dead and gone might still be alive as ever...and hurting your brand! Mary Shelley would be proud of you for reading this one.
So plug in your Frankenstein bolts and read on, NetSearch fans!
Move Over Local Business Directory Listing (LBDL), Hello Google Places!
Try it out—Google your business and the city you’re located in. Do you come up in the map section? If you already are located within Google Maps there are some great new features you need to be aware of with Google Places! If not, you need to claim your location ASAP. Click below to read the full article.

Google AdWords Extensions: Free Tools to Enhance Your Business
Ad extensions are some free, neat tools from Google that you can add onto your AdWords campaigns to help drive customers to your business. You’ve seen them out there probably as you search the web. But we’ve summarized a list of the best tools and then offer some real-world applications. Read the full article by clicking below.
Your Dead Blog is Alive!
You may have heard of a blog before. Perhaps you even went out and built one for yourself or your business. But if you did—more than likely you didn’t spend too much time working on optimizing it and even more likely you aren’t even using it anymore.
Why are we bringing this up? Because having a neglected or abandoned business blog will actually hurt your company rather than help it. That blog you thought was dead is actually alive and working against you.
Luckily, we have some suggestions that can help you right the ship, have a successful business blog and build your online brand! Stay one step ahead of your competition. Click below to read the full article.

National Statistics: Nielsen Online Search Share for March and April 2010


|